Designed by women, for women

Asan is a world leader in bringing innovation and comfort to reusable period care.

Every woman deserves the highest quality period care

Our story

"In Hindi, Persian and Urdu, the word "Asan" means easy. I started Asan to make periods an easy, worry-free experience for every woman or girl, no matter her background or income."

- Ira Guha, Founder

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Asan's global impact

  • 96,578 Asan Cups

    Donated

  • 10,060 Tonnes

    CO2e Emissions Averted

  • 26,101,440 Days

    Productive Work Gained

  • $20.3 Million

    Money Saved

  • 4078 Tonnes

    Landfill Waste Averted

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Your one-stop shop for easy periods

The best in period care, developed by engineers and scientists.
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Transforming lives at scale

  • Asan donates 750 cups to adolescent girls in Lucknow

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  • How Asan is ending period poverty across 36 villages

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  • 708 women gain access to safe period care in rural Karnataka

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Supported by

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